Judy Green, President and CEO Premier Sotheby’s International Realty, Southwest Florida’s leading luxury brokerage with more than 450 sales associates and 18 offices, announced today that Craig Jones has been named Vice President of Marketing.
Jones will oversee all aspects of the company’s marketing divisions, including advertising, communications, creative design and strategic planning. Additionally, she will focus on marketing initiatives for new development projects for The Lutgert Companies, Premier Sotheby International Realty’s parent company.
“There is no better candidate than Craig Jones to lead our marketing strategy and position us for further growth,” said Green. “She enjoys a long and distinguished track record as a marketing professional, where she developed and executed communication strategies, produced major publications and led a number of organizations through creative design, staff management and business development for a diverse range of companies. This experience, combined with her inside knowledge of the Sotheby’s International brand and career as a top-producing real estate agent, uniquely qualifies her for this role.”
Jones holds a Broker Associate license and previously worked for Premier Sotheby’s International Realty’s Broad Avenue office in Old Naples. A Naples resident since 2002, her career in real estate spans 10 years, where she was consistently ranked among Naples top 20 realtors and closed an impressive $140 million in transactions in the market.
She held principal positions in advertising and management consulting firms in both St. Louis and New York. In addition, she served as the Associate Dean at the University of Missouri-St. Louis prior to launching her career in real estate.
“I am honored to have this opportunity to return to a management position,” said Jones. “As an agent, my goal was to deliver the most professional experience imaginable to every client every day. I bring that same approach and passion to the position of Vice President of Marketing."
Her education includes degrees from Smith College, Washington University and the School of Journalism at Columbia University. Other licenses and accreditations include Certified Residential Specialist (CRS); Accredited Buyer’s Representative (ABR); Member, Graduate Realtor Institute (GRI); Luxury Home Marketing Specialist (CLHMS); licensed Community Association Manager (CAM); and membership in NABOR, FAR and NAR.
In Naples, she was a member of Leadership Collier 2005, a graduate of Leadership NABOR 2004, and the NABOR Rising Star Award recipient for 2003-04. She has served on a number of boards and councils, including the Naples Historical Society, the Missouri Governor's Economics Council, the Animal Protective Agency, the St. Louis Regional Child Care Partnership, and the St. Louis Public Schools Transition Subcommittee.
Jones is the first recipient of General Colin Powell's Neighbor-to-Neighbor Award. She was also recently honored by Distinctive Woman, a magazine that focuses on the dynamic energies of the incredible women who contribute every day to the success of their community.
She succeeds former Vice President of Marketing, Brad Nelson, who will serve as Vice President of Marketing for TTR Sotheby's International Realty in the Washington, D.C. metropolitan area.